Revibe Experience
We developed the branding for Revibe Experience, creating everything from the Naming to the brand's Merchandise. Each element was designed to capture the dynamic and transformative essence of Revibe, offering an experience that balances adventure and wellness in every detail.
branding
👁 What is Revibe Experience?
Revibe Experience is an innovative brand that redefines the concept of wellness and fitness. Located in Miami Beach, next to the ocean, Revibe offers a unique space where the energy of the sea fuses with physical training to create a truly transformative experience.
The naming "Revibe" comes from the importance of breathing, like a wave of energy within our being, increasing the positive energy in our body. For its construction, the words that represent the brand were combined: Revival + Vibes, generating a neologism.
🌊 Waves of Rebirth: The Revibe Experience Logo...
The creative process behind the Revibe Experience logo was an immersion into the very essence of the brand. We drew inspiration from the sea, the waves, and the beach horizon, elements that confront us with the unknown and, at first glance, incite us to explore it. Graphically, it represents the unification of the origin of life, transformation, and rebirth.
🥽 Revibe: Where Comfort Reflects Brand Essence...
In line with this concept, we also designed the brand's merchandising to be comfortable and reflect the essence of Revibe. Each piece, from sportswear to accessories, was designed with functionality and comfort in mind.
〰️ Minimalist icons: Capturing the Essence of Revibe Experience...
The iconography of Revibe Experience is designed to capture the essence of the sea and energy in motion. Each icon reflects the fluidity of waves, the strength of the ocean, and the connection with nature, fundamental elements of the brand. The symbols used are simple yet powerful.
This collection of icons is clean, minimalist, and dynamic, adapting to various applications within Revibe Experience's visual identity, from signage and stationery to merchandising and digital platforms. Each icon not only communicates a function but also evokes the transformative experience that Revibe offers.
🌅 Sea and Self: The Revibe Instagram Journey...
The Revibe Experience Instagram is a visual window into the energy and vitality that the brand represents. Each post is designed to convey the fusion between well-being and a connection with the sea.
The layout of the feed follows a harmonious pattern, where photographs of activities at sea, close-ups of participants, and natural elements alternate, creating a visual flow that guides the viewer through the Revibe Experience.